Name and Shame
Name and Shame



This complaint was posted on NAS on 21st Nov, 2021 and is a permanent record located here: .

NameandShame Author
20th Nov, 2021

Zide is a crook

( Thank you, NameAndShame, for standing up for free speech and honest commentary that promotes robust discussion.)

Twenty-three questions for "the expert" Dr. Barry M. Zide:

1) Are you still a New York City constable, do you still carry a gun, and do you still wear the gun in your office? If as your many positive reviews would lead us to believe you are so beloved by your patients, what would make you want to wear a gun in your office, while seeing patients?

2) Brandon Su -- one of your "ticked off" patients -- left negative reviews on some of the big name reviews websites (Y*lp and G**gl*). You responded to his comment. So, tell me, Dr. Zide, If, according to you, you told Brandon Su that his scar could not be removed without "distortion," why is he so angry? If, according to Su, another doctor was able to fix not only the original scar but the complication you added, doesn't this make nonsense out of all your about "distortion"?

3) The mother of a child you operated on was so shocked, distraught and angered by the way her son was treated by you and several of your colleagues, she went wrote a book about it: "Living Scared: Can You Trust Your Doctor?" Would you mind answering a few questions about certain statements made about you in that book?

4) On page 85 of “Living Scared” Linda Allone writes that you told her it took you only one year to go from dentist to plastic surgeon, and that you did it for the money. It takes longer to go from tailor’s apprentice to full fledged tailor. Do dentistry and plastic surgery have so much in common that it takes only 12 months to go from one to the other?

5) On page 155 she writes that you “used crazy glue inside [her son’s] brain.” Later “Dr. Rosiello” says “we removed that.” Is this true? If so, why did you use Crazy Glue near a person’s brain? You are a dentist/plastic surgeon, not a neurosurgeon. What are your qualifications for operating near a child's brain?

6) Certain of your published professional writings have become somewhat famous for their unusual character. Would you mind answering a few questions about those writings?

7) In "What You Can Do Is Not What They Want" your references are 1) "Secrets of Power Persuasion, " 2) "How To Become A Rainmaker, " 3) "How To Close Every Sale." Why is it not unethical for doctors to use the ideas in such sleazy books on the public?

8) You write "If the technique is something I know I can do, I say, 'I can do that very expertly—no problem, ...'" Do you mean to say that as long as you feel able to do a surgery you are comfortable telling a lie about your level of expertise in that surgery?

9) In "Consensus Is the Negation of Leadership" you write "...the patient even complained about my sofa cushion." Is this the black, vinyl seat pad people had to sit on because you did not want their backsides coming into direct contact with your sofa?

10) In "Consensus Is the Negation of Leadership" you write "I love what I do. I am not going to stop, ..." What exactly is it that you do and what is it that you love about it?

11) In "Tales of Greed" you write that some plastic surgeons are "con artists" and "sociopaths" and "bad apples who make us all look like whores.” Could you please name these doctors so the public can avoid them?

12) In "I Am Not Alone" you ask "...should I start going to the Emergency Department again? Should I call people who refer others to me and ask them to think of me more?" Isn't it odd that a "brilliant and innovative artist of the face" should have to scrounge for work?

13) With your writings indicating that you use lies, manipulation and dirty tricks (and encourage other doctors to do the same) why should people believe your glowing testimonials, or the large claims you make about yourself, or anything you say?

14) What do you say to those who believe that if a doctor is a truly good doctor he doesn't need to plot and scheme and lie and cheat to earn his living, that his honest reputation is enough to bring him patients?

15) How do you know that Lucille Iacovelli "had a huge body-image disorder" and made "'morphed' post-operative ghoulish pictures"? How do you know the "residents" were "fine" and that the procedure "went well"? Were you present? Did you even meet Lucille?

16) You write "Most patients believe these plaques, and because I know it is all about perception, let them perceive you as special." Do you mean that where patient traffic is concerned, in a contest between truth and lies, lies must always win?

17) What magic does the phrase "petty, nebulous presentation of data" contain that when applied to a lie (about pre- and post-operative pictures and HIPAA) diminishes the wrongness of the lie?

18) In "Why My Practice Is So Relaxing" you say that a patient's mother once asked you to falsify an insurance claim. In a lofty, chiding tone, you answered her that "Physicians can never be expected to defraud anyone." Why is it that you seem to have no trouble identifying fraud when the victim of the fraud is a big, powerful insurance company, or government agency, but that you are blind to the fraud of your own deceptive business practices, when the victim is a relatively powerless member of the public?

19) In "I Am Not Alone" you write "...I had time--lots of it. My decision to operate may be more impulsive right now." Do you mean to say that when business is bad your decision to operate is made by placing your own interests before the interests of patients?

20) In "Four Patients You Love To Hate" you write "Believe me, it's no picnic seeing my bad results every week." Does this mean you get bad results every week, or that the victims of your bad results return to you weekly?

21) If you "believe...that the whole 'best' approach is a scam" why do you "tell [your] residents to have a plaque made for themselves no matter where they go"?

22) In "I Am An Expert For Anything You Want" you write "P.S.: Thanks to Doug Roth for a great title!" Who is Doug Roth?

23) Are you still in provate practice? If not, why not?

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