Name and Shame
Name and Shame



This complaint was posted on NAS on 14th Jan, 2022 and is a permanent record located here: .

NameandShame Author
14th Jan, 2022

Complaint against GoZoek

I signed up in June of 2021 and paid $1,600. I was told by Will (Sales) that my entire site would be optimized for SEO and Google Core Web Vitals. Services such as Images without Alt Tags would be added, Meta Descriptions optimized for local search, SCHEMA and Structured Data added, Internal Link Building, Fixing Broken Links, etc. Be mindful that my site already had steady growth of organic traffic since the website has been live for several years. The site had over 75 sub pages and over 50 blogs posts. The sales team was aware of the size of the site and insured complete optimization would be done.

After signing up, I was given access to the Dashboard where I added all the necessary information GoZoek needed, including Social Media Pages, Access to Google My Business, etc. The Dashboard is nice, but the knowledge of the employees who demo it is lacking.

As for Off Site SEO I was told they would update my business details (NAP - Name Address Phone) on multiple directories and where necessary duplicates would be deleted and incorrect data would be changed. I provided documentation to GoZoek with all the listings that already existing. Did they reference this document? No... they published new duplicate listings. Somehow the one listing that did exist with a wrong telephone number became eight listings with the same wrong telephone number. I communicated this issue to GoZoek Team within three days of that issue arising. Now I'm aware that they use a Third Party for Listing Management (Advice Local) but GoZoek sat on the errors for two and a half months before I took matters into my own hands. Once I spoke with Advice Local all but one issue was fixed in 7 days.

GoZoek made three landing pages (Under About Section) for Computer Repair and Service, Mac Computer Shop, and PC Computer Shop. Check them out... they're horrid. Even worse they didn't include a Call to Action button on the page to increase conversions until I asked them why that was omitted. *shakes head* Side note, they still don't rank according to their Dashboard.

GoZoek cleared all my previous SCHEMA Structured Data and applied the same Local Business SCHEMA on all pages. This change caused traffic to drop 60% from the previous month. I was told by their Team to wait a few months and it would go back up. Guess what... Three months later and it hasn't. Their own dashboard (which links to Google Search Console) shows our site is no longer ranking for the keywords they optimized my site for. I did have one employee try to swindle me into believing traffic was going up but that was because of a blog post about "Why Computer Motherboards Fail", which I wrote and published in May 2021. That blog post gained a lot of traction outside the USA. Thankfully I had Google Analytics Reports prior to working with these guys and am familiar enough with it to show where traffic was coming from. Don't let them full you with Clicks and Impressions either.

Even more insult to injury was the GoZoek Team had Manager access to my Google My Business listing which they said they would optimize... The only edit they made was keyword stuffing "Computer Repair" into the Company Name which is a violation of GMB and led to a suspension of that listing. Thankfully after paying $35.00 for Google's Small Business Advisors Support (I highly recommend this program for any small business) and explaining the situation, Google looked into the case and advised me to remove GoZoek access to the GMB Listing and restored the profile. With 60+ reviews on the listing and most of our calls coming from the Google Map Pack this was a big hit in the wallet for the one week it was down.

Its 2021/COVID era and they don't do screen sharing.

I sent a response to the CEO on my experience and have been told their CEO, Sam R is out of the office "indefinitely" and the best they can do is refund $300.00 to me.

So many more complaints to discuss but limited to characters on this review...

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